What if
that association also worked on your behalf to affect positive change
in important legislative and governmental issues?
There is one Kentucky association that offers all this – KTC. Through
its full-time professional staff and statewide network of volunteers,
KTC gives its members the partnerships they need to get their fair
share of Kentucky’s $10.7 billion travel economy.
Membership Benefits
Education
KTC
provides cutting-edge educational sessions featuring nationally and
regionally respected speakers at its quarterly meetings, Tourism
Development Symposium and Kentucky Tourism Industry Annual Conference.
Graduates of Kentucky Tourism Institute's programs gain a
valuable edge in career advancement. By attending special classes
taught by industry professionals and participating in educational
sessions, members can receive a designation of Kentucky Basic
Tourism Certification or become an Certified Tourism
Professional.
Marketing Opportunities
Members
gain statewide media attention for area events through KTC’s Top
10 Festivals & Events program. An impartial panel of
experts select the “Top 10” for each season. The winners receive
statewide media attention and a listing in Kentucky Monthly.
KTC’s State Fair booth is a
great way to promote your business or community and participating in
KTC publications like the Meeting
Planner’s Guide to Kentucky can expand your marketing dollar. In
addition, KTC members save thousands of dollars on advertising costs
through the annual KTC Media Auction.
Networking &
Communication
Networking
with industry counterparts at KTC meetings gives you a chance to share
marketing ideas and build productive and lasting relationships.
KTC
members can access KTC eNews, a Web page
full of news and information about programs and events.
Members also receive the most up-to-date reporting on legislative
issues via the e-mail Legislative Viewpoint.
One of the most valuable benefits is the online KTC
Membership Directory an easy-to-access source to the
name, address, phone number and e-mail for important industry contacts.
Governmental Relations
KTC is the
industry’s advocate in Frankfort. A professional lobbyist,
full-time staff and team of dedicated volunteers work on behalf of the
membership to build sound working relationships and effect positive
change. By providing a vital link to various departments of state
government, KTC acts as a clearinghouse for important information on
funding sources, technical assistance and other resources. KTC’s
legislative agent tracks important pieces of legislation and works to
see that laws are made that work for Kentucky’s tourism industry.
Member-to-Member Discounts
The KTC
Member-to-Member Discount program is a great way to enjoy deep
discounts at some of Kentucky’s premier attractions and lodging
establishments. It’s a Win-Win deal—but you have to be a member to
participate!
